Cycling has long been a part of AG’s DNA. As a partner of Belgian Cycling for close to 25 years, the insurance company supports the national teams as they compete throughout the year as a way to encourage its target audiences to get involved in professional and amateur cycling. AG is taking its backing for the sport to the next level as an official partner of Liège-Bastogne-Liège and La Flèche Wallonne, two of the most prominent and prestigious events in the UCI World Tour calendar, in a long-term deal that will run until 2024.
VOO, your telecom operator in Wallonia and Brussels, would like to offer you its different packs combining television, very high-speed internet with both fi xed and cellular telephony. VOO, offers you the choice between various digital decoders with advanced features (videos on demand, removable hard disk recording, a pause function, possibility to review programs up to 7 days back, High Defi nition images, video wall, ...). Not to mention the fastest internet connections in Wallonia, up to 200Mbps. For more information, log on to www.voo.be or contact us on 0800.800.25.
When it comes to the Ardennes, Ardennes-Etape knows best! With almost 1800 holiday homes, Ardennes-Etape provides friends and families with wonderful moments. Whether you’re with your partner or with a large group, love climbing beautiful hills or hiking with your family… Ardennes-Etape checks all the boxes. Therefore, supporting Ardennes cycling competitions alongside the most enchanting Ardennes regions, putting sceneries and sports activities in the spotlight, makes total sense to us. So whether you’re in for the adrenaline rush or just want to kick back and relax, come and enjoy the comfort of our holiday homes. There’s a time for work and a time for play!
For more than thirty years, Cofidis has been one of the major stakeholders in consumer credit (renewable credit facilities, instalment loans, payment solutions and partnerships). A company which supports its clients and its partners, Cofidis works on the basis of personalised advice, innovative tools and services, and credit advice, to ensure that consumers are in control of their own budget and are informed and responsible. Cofidis has also been involved in cycling since 1996 through its professional cycling team which is recognised for its ethical, professional values and its team spirit. ER: Cofidis SA – Prêteur – Chaussée de Lille 422A – 7501 Orcq.
Giro d’Italia, Strade bianche, Mount Zoncolan, Fausto Coppi, Marco Pantani and Vincenzo Nibali. But Italy is more than just legendary climbs and races– it is a gem to explore, and even better if gently on two wheels. In deep contact with pristine nature and historical old towns, cycling evokes an unforgettable sense of freedom.
Follow the beaten tracks through red hills in autumn, or forge your own path on the sandy coast, breathing in the spring air with amazing views of the sea. Try to climb Mount Stelvio or choose and follow one of the wine and tasting trails with your friends.
From the Alps to the Mediterranean Sea, Italy offers hundreds of cycling itineraries, ranging from the very challenging routes to easier cruises for both families and kids. That is why we call Italy the Land of Cycling.
Discover more on: www.italia.it
In 2018, Lotto celebrated its 40th birthday, of which more than 30 years together with its cycling team. And the National Lottery intends to continue cycle along the roads for a long time to come! Fair play, equal chances for all, accessibility and an appealing nature... these are all values that can be found both in the games of the Belgian National Lottery and its players, as well as in cycling fans and the sporting efforts of our cycling team.
The Belgian National Lottery wishes to position itself at the head of the pack with its Lotto brand as the main sponsor of the cycling event, and for this purpose it has created the Captains of Cycling project.
Captains of Cycling welcomes players, supporters, fans and ambassadors who share in the values of the sport of cycling and wish to also enjoy the sporting successes of a terrific team. Just as the Belgian National Lottery has the firm intention of continuing to be the main sponsor of the cycling event with Lotto, the Captains of Cycling will be able to fulfil their role to the maximum as a driving force for racing. Don’t delay, become a Captain of Cycling today by signing up on the website captainsofcycling.be!
Official Partner and Official timekeeper
Tissot Official partner and official Timekeeper. The plus sign in the Swiss Flag within the Tissot logo symbolises the Swiss quality and reliability Tissot has shown since 1853. The watches, sold all over the world, enable Tissot to be the leader in the traditional Swiss watch industry, exporting more than 4 million watches every year. Tissot stands by its signature, Innovators by Tradition. The high quality of the brand with every component is recognised worldwide. Tissot has been named Official Timekeeper and Partner of many global events such as basketball with the NBA and FIBA; cycling with the Tour de France and the UCI World Cycling Championships; motorsports with MotoGPTM and the FIM World Superbike.
Championship and many more besides in the sports of ice hockey, fencing and rugby. Key leading products include: Tissot T-Touch (The first tactile watch in 1999); Tissot Le Locle, a timeless, classic, automatic watch with 80 hours of power réserve; Tissot T-Race, “the sporty design”.
is a leading Italian sport nutrition brand. Founded in 2014, born from the experience of 30 years in the healthcare & pharmaceutical industry. The company combines scientific know-how with the strong passion for sports. From “weekend warriors” to elite athletes, NAMEDSPORT>’s goal is to serve a broad range of consumer with scientifically formulated supplements, based on the unique concept of applying the principles of Natural Medicine to the Sport Nutrition category. No matter how fast you are, how often you train, what your goal is to practice any sports activity, you need to be healthy and prepared. We support you by providing products with all the nutrients you need before, during and after your workout on your way to your goal.
Always striving to support activities on two wheels, ŠKODA became the official sponsor of major global cycling events including two Grand Tours – the Tour de France and La Vuelta a España – both of which have the "sprinter's" Green Jersey sponsored by the automaker. Other renowned ŠKODA-supported events include L’Etape du Tour, Paris-Roubaix, Liège-Bastogne-Liège, La Flèche Wallonne, Paris-Nice or Critérium du Dauphiné. Besides high-profile road races, ŠKODA has been organizing and endorsing local and community cycling events, ranging from amateur to semi-pro and launching initiatives dedicated to the improvement of safety and the bettering of relations among all traffic participants.
Dimension Data helps you do great things through the use and adoption of technology. As Official Technology partner of Amaury Sport Organisation, we revolutionise the viewing experience of the Tour de France. A new generation of fans and followers of the race get a closer view of the action through live rider tracking, television graphics, and predictive data on social media and mobile screens around the world. Technology and data hold the key to transforming your digital business. Accelerate your ambition.
Go to global.ntt/tourdefrance
Shimano’s origins began in 1921 when Shimano Iron Works, the predecessor of Shimano Inc., was established by Shozaburo Shimano in Sakai city, Osaka, Japan. The first product was the bicycle freewheel, which, at that time, required the highest level of bicycle technology to produce.
By the 1950s the company was producing products such as external speed changers and internal speed changers (3-speed hub). The success of these products led to Shimano’s first overseas sales office, Shimano American Corporation (currently Shimano North America Holding, Inc.) in 1965, followed by Shimano Europe in 1973. The first overseas manufacturing base, Shimano Singapore Pte. Ltd., also opened in the same year.
In 1991, the company name became Shimano Inc. Its headquarters remain in Sakai, the city of Shimano’s birthplace. Shimano is dedicated to helping its customers get closer to nature, supporting people to realize their dreams and create new lifestyles. That comes with the desire to create outstanding cycling products and apparel.
Shimano Inc. has a wide range of functions, including planning, development, design, manufacturing, and various other support functions for supplying bicycle components as well as fishing tackle and rowing equipment.
Shimano Europe acts as the 'eyes, ears and mouth' of the global Team Shimano in Europe. Its mission is to be an excellent supplier and a valuable partner for all customers in its European markets and to create consumer demand for Shimano and Shimano-owned products.
With 100 years’ experience in creating internationally renowned bicycle components, Shimano is proud to have developed products that continue to take countless athletes to victory and provide the means for limitless global bicycle journeys.
Visit http://cycle.shimano-eu.com for more information.
“Jupiler 0.0% - 0% Alcohol - 100% Beer” Discover Jupiler 0.0%, the alcohol-free Jupiler. Jupiler 0.0%, the refreshing taste of a genuine beer. Jupiler 0.0% owes its taste to a unique brewing process based on the characteristic ingredients of Jupiler beer. Unlike many alcohol-free beers, Jupiler 0.0% is completely fermented before being de-alcoholised. As a result, you can experience a Jupiler with 0.0% alcohol and a delicious taste of beer. Now you can enjoy a refreshing Jupiler at any moment! Cheers!
For the ﬁrst time since its creation in early 2019, VAN RYSEL, the DECATHLON road bike brand is associated with the two Belgian Ardennes classics, La Flèche Wallonne and Liège-Bastogne-Liège. For 2 years, Decathlon has undergone a profound transformation in terms of organization and management. Tighter-knit, more local teams that specialize in the satisfaction of users, clients, and collaborators. In the spirit of our passion brands, our signature sports brands emerged. Why a signature brand? Athletes love sharing their common values but also love to claim their differences in identity. A signature brand is a guarantee and a full commitment of passionate athletes to providing the right selection of products for the their sport, always at the best value for the price. Much like a family, we were brothers and sisters, all with different personalities, goals, and trajectories. We wanted our name to have meaning for us, of course, but we also want it to have meaning worldwide. Oﬃcially launched on January 18th, 2019, at the Vélofollies de Courtrai expo (25 miles from Lille, a bike's ride away from the Tour des Flandres) VAN RYSEL was henceforth our name, expressing who we are and our ambitions. You can catch us riding our bikes regularly, every week, all year long and, if your heart so wills it, come ride with us. But be careful--you just might enjoy yourself! Discover VANRYSEL on http://www.decathlon.be/